I’ve been working on energy efficiency for 20 years and care deeply about the issue, but this raises the question: Is it possible to get large parts of the population to engage — and stay engaged — in energy efficiency?<\/p>\n
Witness, among other things,\u00a0Google’s recent retreat<\/a><\/strong> from the home energy management space, and\u00a0Microsoft’s pivot away<\/a> from consumers toward building management. If even an Early Adopter strategy consultant and energy geek like<\/strong> me, who thinks the fate of the planet hangs in the balance, still doesn’t use the industry’s energy management solutions, what are we to do?<\/p>\n After an eye-opening three days at the\u00a0Edison Electric Institute<\/a> (EEI)\u00a0annual meeting<\/a> in mid-June, I’m convinced there are three possible answers:<\/p>\n 1. Make it fun and fulfilling Read the complete article at GreenBiz<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" I’ve been working on energy efficiency for 20 years and care deeply about the issue, but this raises the question: Is it possible to get large parts of the population to engage — and stay engaged — in energy efficiency? Witness, among other things,\u00a0Google’s recent retreat from the home energy management space, and\u00a0Microsoft’s pivot away … Continue reading How to Succeed in Energy Management Where Google, Microsoft Failed<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[],"_links":{"self":[{"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/posts\/3900"}],"collection":[{"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/comments?post=3900"}],"version-history":[{"count":3,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/posts\/3900\/revisions"}],"predecessor-version":[{"id":3902,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/posts\/3900\/revisions\/3902"}],"wp:attachment":[{"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/media?parent=3900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/categories?post=3900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/unrbep.org\/dealerportal\/wp-json\/wp\/v2\/tags?post=3900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n2. Make it really, really easy
\n3. Make it mandatory<\/p>\n